‘Snakes Are Friends’ campaign by Tata Steel Mining aims to debunk snake myths and promote harmonious coexistence with the reptiles.
JAMSHEDPUR – Tata Steel Mining, demonstrating its unswerving commitment to preserving the ecosystem, organized the ‘Snakes Are Friends’ campaign at the Sukinda Chromite Mine campus in the Jajpur district of Odisha.
This initiative, conducted on Thursday, aimed at raising awareness about snake conservation and fostering a harmonious coexistence between humans and snakes.
The day-long program highlighted the ecological significance of snakes and their crucial role in maintaining a balanced ecosystem, as well as practical aspects of snake conservation.
The company had partnered with the Bhubaneswar-based voluntary organization “Snake Helpline” to conduct an education program.
This program was attended by employees, their family members, frontline workers from sanitation, horticulture, and security departments, community health workers such as ASHA and Anganwadi workers, regional farmers, Panchayati Raj Institution (PRI) members, and media personnel.
Around 100 participants attended this enlightening session.
Subhendu Mallik, General Secretary and founder of ‘Snake Helpline,’ led the interactive session.
He dispelled common myths and misconceptions about snakes, emphasized their ecological contributions, and educated attendees on how to handle snake encounters responsibly and seek professional help when necessary.
Pankaj Satija, Managing Director of Tata Steel Mining, spoke about the company’s belief in preserving biodiversity and protecting wildlife.
He stated that the ‘Snakes Are Friends’ program aimed to foster a deeper understanding and appreciation for these often misunderstood creatures, encouraging a harmonious relationship between humans and nature.
Tata Steel Mining’s initiative underlines its commitment to biodiversity preservation and environmental stewardship, and further raises awareness and empathy towards snakes.
The company plans to hold more such awareness sessions involving local communities at regular intervals.
